Privacy Statement
What personal information we collect, how we use it, and your rights over it.
Contents
- 01Information We Collect
- 02How We Use the Information
- 03Google Services — Limited Use
- 04Meta Services — Limited Use
- 05How We Share Personal Information
- 06Data Retention
- 07Children
- 08Third-Party Links
- 09Your Rights
- 10Security
- 11Cookies
- 12Changes to This Statement
- 13Governing Law
- 14Contact & Grievance Redressal
This page explains what personal information NeoLook.ai collects when you use the platform, how we use it, and who we share it with. We have written this in plain language because we believe you have a right to understand exactly what happens to your data. NeoLook.ai is a brand of Mtalkz Mobility Services Private Limited. This Privacy Statement applies to the NeoLook.ai platform and all services delivered through it. It should be read alongside our Terms of Service and Security Policy.
What Personal Information We Collect
1.1 Information You Provide to Us
When you register for and use the Service, we may collect personal information you provide directly including:
- Full name, job title, and professional contact details
- Work email address
- Company or organisation name and industry
- Billing information and payment details (processed through our payment provider)
- Account preferences, settings, and any information submitted via support requests
1.2 Information Collected Automatically
When you use the Service, we automatically collect certain technical information including your IP address, browser type and version, device identifiers, pages visited within the platform, session duration, and usage patterns. This information is used to operate, secure, and improve the Service and is not used to identify you personally beyond what is necessary for these purposes.
1.3 Information from Connected Third-Party Platforms
Where you connect third-party advertising platforms, AI services, or CRM systems to NeoLook.ai during setup, we collect and process data from those platforms on your behalf to deliver the Service. The nature of this data depends on the platforms you connect and the permissions you grant. It may include advertising account data, campaign performance data, audience data, CRM records, and related identifiers. Specific data access terms for Google and Meta are set out in Sections 3 and 4 below.
How We Use the Information We Collect
NeoLook.ai uses the personal information we collect for the following purposes only:
- Service delivery — to operate the platform, process your instructions, generate insights and reports, and deliver all features included in your subscription plan.
- Account management — to manage your account, process payments, send billing communications, and respond to support or enquiry requests.
- Platform improvement — to analyse usage patterns, identify bugs, and develop platform features. Where customer data is used for platform improvement, it is used only in aggregated and anonymised form and is not attributable to any individual customer or campaign.
- Communications — to send onboarding guidance, feature updates, product announcements, and service notifications. You may opt out of non-essential communications at any time.
- Legal and compliance — to comply with applicable Indian law including the Digital Personal Data Protection Act 2023, and to respond to lawful requests from regulatory or enforcement authorities.
- Security — to detect, investigate, and respond to fraud, abuse, security incidents, and unauthorised access.
We do not use your personal information for purposes beyond those described above without your prior, explicit consent. We do not use any personal information — including data received from Google or Meta APIs — to develop, improve, or train any generalised artificial intelligence or machine learning model.
Google Services — Data Access and Limited Use
NeoLook.ai's access to and use of information received from Google APIs is conducted in full compliance with the Google API Services User Data Policy, including its Limited Use requirements.
Authorised API Scopes
NeoLook.ai requests only the following Google OAuth scopes. No additional Google scopes are requested beyond those listed below.
| Scope | Purpose |
|---|---|
https://www.googleapis.com/auth/adwords |
Read and write access to your Google Ads account — to retrieve campaign data, audiences, ad performance metrics, and to execute campaign changes on your behalf as instructed through the Service. |
https://www.googleapis.com/auth/analytics.readonly (if connected) |
Read-only access to Google Analytics data — to surface audience and conversion insights within your NeoLook.ai dashboard. No write operations are performed. |
Limited Use Commitments
- Google user data is accessed only to provide and improve features that are directly visible and relevant to you within the Service interface.
- Google user data — including Google Ads account data — is never used for advertising purposes of any kind, including for targeting advertisements to you or other users.
- Google user data is not transferred to any third party except where strictly necessary to operate or improve the Service features for which access was granted, to comply with applicable law, or in connection with a lawful business transfer.
- Human access to Google user data occurs only with your explicit consent, for the purpose of resolving a security or technical issue, or where required by law.
- Google API data — including Google Ads account data — is not used to develop, improve, or train any generalised or non-personalised AI or machine learning model, including any large language model.
- Google Workspace APIs are not used to develop, improve, or train any generalised AI or machine learning model.
Revoking Access
You may review and revoke NeoLook.ai's access to your Google account at any time through Google's security settings. Revocation will disable the Service features that depend on the Google connection.
Meta Services — Data Access and Limited Use
NeoLook.ai's access to and use of information received from Meta APIs is conducted in compliance with Meta's Platform Terms, Developer Policies (effective February 3, 2025), Business Tools Terms, and applicable data use policies.
Data Accessed via Meta APIs
NeoLook.ai accesses the following categories of Meta data on your behalf, only within the scope of permissions you grant through Meta's standard OAuth authorisation mechanism at the point of connection:
- Advertising account metadata (account ID, account name, currency, time zone)
- Campaign, ad set, and ad configuration data
- Ad performance metrics (impressions, clicks, spend, ROAS, conversions)
- Audience definitions and interest group data associated with your account
- Meta Pixel event data associated with your Business Manager
- Creative assets (images, copy, headlines) associated with your ad account
No access is made to your personal Meta profile, private messages, friends list, or any data outside the advertising account permissions you grant.
Privacy Policy Accessibility
In accordance with Meta's February 2025 Platform Terms update, this privacy policy is publicly accessible, hosted on a non-geo-blocked URL, and accessible to Meta's web crawlers without restriction.
User Consent for Profile Building
In accordance with Meta's Platform Terms, NeoLook.ai does not build or augment user profiles using Meta API data without valid user consent. Meta API data is used only to deliver the advertising management features of the Service directly to you.
Tech Provider Responsibilities
Where NeoLook.ai operates as a Tech Provider on behalf of a client business (agency use), we will notify our clients of any data subject rights requests communicated by Meta in accordance with Meta's Platform Terms. Clients remain the data controller for their own advertising account data.
Limited Use Commitments
- Meta account data is accessed only to provide and improve the advertising management and intelligence features directly visible to you within the Service interface.
- Meta account data is never used for NeoLook.ai's own advertising purposes.
- Meta account data is not transferred to any third party except where strictly necessary to operate the Service features for which access was granted, to comply with applicable law, or in connection with a lawful business transfer.
- Human access to Meta account data occurs only with your explicit consent, for security or technical support purposes, or where required by law.
- Meta API data is not used to develop, improve, or train any generalised or non-personalised AI or machine learning model outside of the personalised service features delivered directly to you.
- NeoLook.ai maintains administrative, physical, and technical safeguards meeting or exceeding the requirements of Meta's Developer Data Use Policy.
Data Deletion
Meta account data is deleted without undue delay when you disconnect your Meta account from NeoLook.ai, when your account is terminated, or upon your written request to [email protected]. Sub-processors handling Meta data are contractually required to delete such data when NeoLook.ai ceases using their service.
Revoking Access
You may review and revoke NeoLook.ai's access to your Meta account at any time through Meta's Apps and Websites settings or Business Manager. Revocation will disable the Service features that depend on the Meta connection.
How We Share Personal Information
Personal information about our users is not sold, rented, or traded to any third party. We share personal information only in the circumstances described below.
5.1 Service Providers and Sub-Processors
We engage third-party service providers and sub-processors to help us operate and deliver the Service. These providers are given access only to the personal information necessary for the specific tasks they perform on our behalf and are contractually required to handle it in accordance with applicable data protection law and, where applicable, Meta's Developer Data Use Policy and Google's API Services User Data Policy. A current list of our sub-processors is available in the Sub-Processor List.
5.2 Connected Platform Partners
Where you connect a third-party platform — such as Meta, Google, Anthropic, OpenAI, or Google DeepMind — data is shared with that platform only to the extent necessary to deliver the Service features associated with that connection. Each platform's own privacy policy and data processing terms apply to their handling of shared data.
5.3 Agency Customers and Client Brands
Where you use the Service as an agency on behalf of Client Brands, data from Client Brand accounts is accessible to you as the agency subscriber within the permissions structure of your NeoLook.ai account. NeoLook.ai does not independently share Client Brand data with third parties beyond the sub-processors necessary to operate the Service. As a Tech Provider, NeoLook.ai will notify agency subscribers of any data subject rights requests received from Meta or other platforms.
5.4 Business Transfers
In the event of a merger, acquisition, restructuring, or sale of all or substantially all of the assets of Mtalkz Mobility Services Private Limited, personal information held by NeoLook.ai may be transferred to the relevant successor entity. We will notify affected users of any such transfer no later than required by applicable law.
5.5 Legal and Regulatory Disclosure
We may disclose personal information to government authorities, regulatory bodies, law enforcement agencies, or courts where required by applicable Indian law, by a lawful order, or where reasonably necessary to protect the rights, property, or safety of NeoLook.ai, its users, or others. We will, where permitted by law, notify you of any such disclosure.
5.6 With Your Consent
Beyond the circumstances described above, we will not share your personal information with any third party without your prior, explicit, and informed consent.
Data Retention
Active account and usage data is retained for the duration of your subscription and for 12 months thereafter. Where you request deletion of your data, active data is deleted and confirmed to you in writing, and a copy is transferred to secure deep storage for audit and legal compliance purposes for up to 7 years.
Data received from Google and Meta APIs is retained only for as long as necessary to deliver the Service. Upon disconnection of a Google or Meta account, API-sourced data from those platforms is deleted without undue delay. You may request deletion at any time by contacting [email protected].
Children
The Service is intended exclusively for business users and is not directed at or designed for use by individuals under the age of 18. NeoLook.ai does not knowingly collect personal information from anyone under 18. If we become aware that we have inadvertently collected personal information from a minor, we will take prompt steps to delete it. If you believe a minor has provided personal information to us, please contact [email protected].
Third-Party Links and Applications
The Service may contain links to third-party websites, tools, or applications. These are not operated or controlled by NeoLook.ai, and this Privacy Statement does not apply to them. We are not responsible for the privacy practices, data handling, or content of any third-party website or application. You access such destinations at your own risk and should review their privacy policies independently.
Your Rights and Access to Your Information
9.1 Rights under the DPDP Act 2023 🇮🇳 India
9.2 Rights under GDPR (EU/EEA users)
For users whose personal data falls within the scope of the General Data Protection Regulation (EU) 2016/679, NeoLook.ai honours the following rights. To exercise any of these rights, contact [email protected].
9.3 Exercising Your Rights
To exercise any of the rights described above, please contact us at the addresses below. We will acknowledge your request within 5 business days and respond within the timeframe required by applicable law.
Security
NeoLook.ai implements appropriate technical and organisational measures to protect your personal information against unauthorised access, disclosure, alteration, loss, or destruction. These measures meet or exceed industry standards given the sensitivity of the data processed, including advertising account data received via Google and Meta APIs. Details of our security practices are set out in our Security Policy. In the event of a personal data breach affecting your information, we will notify you in accordance with our obligations under applicable law.
Cookies and Tracking Technologies
NeoLook.ai uses cookies and similar tracking technologies on the platform to support core functionality, remember your preferences, analyse usage patterns, and improve the Service. A separate Cookie Policy detailing the specific cookies used, their purpose, and how to manage your preferences is available at Cookie Policy.
Changes to This Privacy Statement
NeoLook.ai may update this Privacy Statement from time to time to reflect changes in our practices, the Service, or applicable law. When we make material changes, we will notify you by posting the updated Privacy Statement on the NeoLook.ai website and, where practicable, by sending a notification to your registered email address. Your continued use of the Service after the updated Privacy Statement takes effect constitutes your acceptance of the revised terms.
Governing Law and Jurisdiction
This Privacy Statement is governed by the laws of India including the Digital Personal Data Protection Act 2023. Any dispute arising in connection with this Privacy Statement shall be subject to the exclusive jurisdiction of the courts at New Delhi, India.
Contact and Grievance Redressal
For any questions, concerns, or requests relating to this Privacy Statement or the handling of your personal information, please contact us. Under the DPDP Act 2023, you have the right to raise a grievance with us regarding the handling of your personal data. We will respond to all grievances within the timeframe required by applicable law. If you are not satisfied with our response, you may escalate your complaint to the Data Protection Board of India once it is constituted and operational.